John Varvatos: Driving Both Conversion + AOV

EXPLORE JOHN VARVATOS x FINDMINE

• John Varvatos Challenges

  John Varvatos (JV) sought a product recommendation tool capable of showcasing complete outfits. Their primary requirement was that these outfits align with the brand’s unique aesthetic, without requiring manual work from their internal teams.

• John Varvatos Solution

  FindMine’s “Automated Complete the Look” feature was implemented on the Product Detail Pages (PDP) of the JV website, enabling automatic outfit recommendations aligned with the brand’s style.

  

   

• Data-Driven Results

  When customers interacted with FindMine:

  74% increase in Average Order Value (AOV)

  83% increase in conversion rate when a customer makes a purchase

  An increase of 107% time spent on site